Seeing What's Next
312 pages2004Harvard Business School PressISBN 9781591391852
About this book
When an innovation is launched, it can change an entire industry and the firms operating therein in a potentially disruptive way. This book argues that it is possible to predict which companies will win and which will lose in a specific situation, and provides a practical framework for doing so.
Publication Details
- Publisher
- Harvard Business School Press
- Published
- 2004
- Pages
- 312
- ISBN
- 9781591391852
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