Cover of The social animal

The social animal

by Unknown Author

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512 pages2008Worth PublishersISBN 9781429203166

About this book

How are the beliefs and behaviors of people influenced by others? For more than twenty years, Elliot Aronson's The Social Animal has been captivating readers by looking at the answers to this multifaceted question. Presenting the story of modern social psychology as a vivid, engaging narrative, Aronson has provided the most authoritative and accessible introduction to the field available. And by staying close to the real work of social psychologists, he ensures that each new edition incorporates the most important recent research and insights. The result: a classic - venerable yet vibrant. . With this new edition, Aronson updates his examination of the patterns and motives of human behavior. Focusing on classic and contemporary studies on conformity, sexual attraction, politics, race relations, advertising, war, and scientific ethics, he incorporates much new information and understanding, including analyses of the Los Angeles riots, U.S. involvement in Somalia, the controversies over false memory and smokers' rights, and other front-page events. The Social Animal captures the creativity of scientific inquiry into human interaction. It draws readers into the excitement of social psychology while clearly explaining its fundamental principles and applications to everyday life.

Publication Details

Publisher
Worth Publishers
Published
2008
Pages
512
ISBN
9781429203166

About Unknown Author

Elliot Aronson is a social psychologist and Professor Emeritus at the University of California at Santa Cruz and Distinguished Visiting Professor at Stanford University. He has previously taught at Harvard, the University of Texas and the University of Minnesota. As a researcher, he is best known for his groundbreaking research on social influence and persuasion as well as for the invention of the jigsaw classroom (a strategy for reducing prejudice in public schools). He has written 22 books including The Social Animal, Age of Propaganda (with Anthony Pratkanis), Nobody Left to Hate, The Adventures of Ruthie and a Little Boy Named Grandpa (with his 7-year-oldgranddaughter, Ruth Aronson, and Mistakes Were Made But Not By Me (with Carol Tavris). Aronson is the only person in the 120-year history of the American Psychological Association to have received all three of its highest awards: For Distinguished Research, Distinguished Teaching, and Distinguished Writing. In 1981, he was named Professor of the Year by the Council for the Advancement and Support of Education. Among his other awards are the Gordon Allport prize for his contributions to inter-racial harmony and the William James Lifetime Achievement Award from the Association for Psychological Science (2007). Recently, his peers named him as one of the 100 most influential psychologists of the 20th Century. He was elected to the American Academy of Arts and Sciences and has served as President of the Society of Personality and Social Psychology as well as President of the Western Psychological Association [Source][1] [1]: http://www.amazon.com/Elliot-Aronson/e/B001H6NFZ8/ref=ntt_dp_epwbk_1

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