Strategic Management in Action (2nd Edition)
396 pages2001Prentice HallISBN 9780130400062
Strategic planningStrategisches ManagementStrategisch managementStrategische planningLeermiddelen (vorm)
About this book
(Pearson Education) A guide integrating the most current strategic management theories and practices, with an array of interactive features. Includes comprehensive cases at the end of each chapter, of companies such as Levi-Strauss and Starbucks, a companion Web site giving students access to online study guides, Internet resources, and more. Softcover. DLC: Strategic planning.
Publication Details
- Publisher
- Prentice Hall
- Published
- 2001
- Pages
- 396
- ISBN
- 9780130400062
- Language
- en
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