Books by Unknown Author

Customer Behavior
2003

Customer Relationship Management in the Digital Age
2025

Customer Relationship Management in the Digital Age
2025

Routledge Handbook of Global and Digital Governance Crossroads
2024

Routledge Handbook of Global and Digital Governance Crossroads
2024

Purpose-Driven Pricing
2024

Purpose-Driven Pricing
2024

Breakout Marketing for Emerging Markets
2016

Does Marketing Need Reform?
2015

Does Marketing Need Reform?
2015

Does Marketing Need Reform?
2015

Does Marketing Need Reform?
2015

Accidental Scholar
2014

The 4 A's of marketing
2011

Chindia rising
2008

4 A's of Marketing
2008

Customer behaviour
2008

Chindia rising
2008

The Self-Destructive Habits of Good Companies
2007

Firms of Endearment
2007

Self-Destructive Habits of Good Companies
2007

Sheth
2007

Deregulation and Competition
2007

Tectonic Shift
2006

Does Marketing Need Reform?
2006

Customer Behaviour
2003

Clients for Life
2002

Customer behavior
2001

Handbook of Relationship Marketing
2001

Internet Marketing
2000

Customer Relationship Management
2000

Handbook of Relationship Marketing
1999

Customer Behavior
1998

The Customer Is Key
1991

Research in Marketing
1991

Research in Consumer Behavior
1988

A Theory of Political Choice Behavior (Praeger Series in Public and Nonprofit Sector Marketing)
1987

Research in Consumer Behavior
1987

Research in Marketing
1987

Marketing Theory
1986

Research in Marketing: A Research Annual
1986

Only the Best Sum and Evaluation Business
1986

Research in Consumer Behavior
1985

Research in Marketing
1984

Research in Marketing
1983

Research in Consumer Behavior
1983

Research in Marketing. (Research in Marketing)
1981

Research in Marketing
1981

Research in Marketing
1980

Research in Marketing
1978